There are two types of online strategies: short-term and long-term. One short-term strategy is "Hype", which is very viral and creates an immediate buzz aimed to direct attention towards a certain product or brand. One long-term strategy is brand building. We craft 12-month strategies designed to build long-term success; the kind of success that only dedication and time can guarantee. Firstly, we audit the digital capabilities of a brand then create a relevant and specific action plan that helps guide the growth and success of our clients as well as pin-point the needs for change along the way, should they arise.
Our experience has revealed that a complete and well-thought out digital strategy that delivers positive results can only come when designers, engineers and marketing strategists work in synergy. We are committed in pushing the boundaries of this seamless integration between design, technology and marketing with the common goal of instilling a real competitive advantage for our clients apart in their respective markets.